Learn about how Shift Group used Tiga AI to improve its sales team’s performance and reporting
“We’ve had our best month ever in terms of opportunity generation, and that’s not just meeting booked. It’s meetings with qualified leads that have real sales potential.”
- Mitch Worley, Director of Growth, Shift Group
With year-on-year growth targets of 30%, Mitch Worley was looking for an AI-based tool that would increase targeted sales leads, reduce tool bloat, and provide actionable analytics across various sales channels.
“Every tool vendor tells you their software is going to be the silver bullet so I was naturally skeptical when I met Tiga. But they really delivered. The software saves our sales people several hours a day, and our connect rates have skyrocketed,” Mitch Worley, Director of Growth, Shift Group
Using Tiga Sales AI, Shift Group improved their signal-based prospecting and doubled connect rates.
In shifting from startup mode to a more mature phase of growth, Shift Group recognized the need to move from relying on the sales team’s personal contacts to a wider target group for outbound sales.
Shift Group faced many of the typical sales challenges common to B2B sales:
When it comes to career placement, it’s not enough to know that a company is hiring. “If you just go by job postings, often you’re too late. The company might already be in the final stages of negotiating,” says Mitch Worley, Director of Growth at Shift Group.
"One of our reps jumped from about a 5% connect rate to the double digits, typically between 10 and 12%."
Paid databases provided the team with basic information, but often a phone number for the specific target is missing. Furthermore, often the person who posts a job opening isn’t the real decision maker for hiring. Shift Group looked to increase connect rates and reach the hiring decision makers..
By using Tiga, Shift Group:
Shift Group had already flagged mergers, acquisitions, and executive transitions as buying signals, but knowing the signals that mattered to their business didn’t make them actionable. With Tiga AI, sales reps no longer needed to search for those events in the news, saving sales people several hours per day.
With Tiga, Shift Group:
New sales leads simply popped up in the feed, and Tiga provided the names and contacts for the key personnel who would be important in making decisions about new hires.
Automating with Tiga AI allowed the team to glean insights across multiple tools in one unified reporting tool. Worley felt the company was getting to a point of sales tool “bloat” which made it difficult to compare campaigns and get to the bottom of sales success.
Through the use of Tiga AI, Shift Group can actively assess the effectiveness of different outreach methods, campaigns, and messaging.
"My job is definitely more fun when the team is winning."
"We've had our best month ever in terms of opportunity generation, and that's not just meetings booked. It's meetings with qualified leads that have real sales potential."
Shift Group set an ambitious growth target of 30% in 2025, and the sales team is well on the way to meeting that target. Worley cited several additional benefits of the partnership with Tiga AI:
Worley noted that the Tiga team is highly proactive in flagging features of the product that can be implemented to further streamline and improve sales. “They’re always curious about what could help us better automate our sales cycle, and they add features we request to the product on an ongoing basis,” said Worley. “That’s not something you’ll get with large corporate sales tools. I know there are more ways to leverage Tiga that we’re still discovering.”
Shift Group provides elite business development and sales talent to companies and agencies throughout the United States. Shift Group focuses on upskilling and placement of military veterans and former top-performance athletes. By focusing on individuals with a high performance mentality, Shift Group ensures high quality talent acquisition with low attrition rates for their clients.
Learn about how Shift Group used Tiga AI to improve its sales team’s performance and reporting
“We’ve had our best month ever in terms of opportunity generation, and that’s not just meeting booked. It’s meetings with qualified leads that have real sales potential.”
- Mitch Worley, Director of Growth, Shift Group
With year-on-year growth targets of 30%, Mitch Worley was looking for an AI-based tool that would increase targeted sales leads, reduce tool bloat, and provide actionable analytics across various sales channels.
“Every tool vendor tells you their software is going to be the silver bullet so I was naturally skeptical when I met Tiga. But they really delivered. The software saves our sales people several hours a day, and our connect rates have skyrocketed,” Mitch Worley, Director of Growth, Shift Group
Using Tiga Sales AI, Shift Group improved their signal-based prospecting and doubled connect rates.
In shifting from startup mode to a more mature phase of growth, Shift Group recognized the need to move from relying on the sales team’s personal contacts to a wider target group for outbound sales.
Shift Group faced many of the typical sales challenges common to B2B sales:
When it comes to career placement, it’s not enough to know that a company is hiring. “If you just go by job postings, often you’re too late. The company might already be in the final stages of negotiating,” says Mitch Worley, Director of Growth at Shift Group.
"One of our reps jumped from about a 5% connect rate to the double digits, typically between 10 and 12%."
Paid databases provided the team with basic information, but often a phone number for the specific target is missing. Furthermore, often the person who posts a job opening isn’t the real decision maker for hiring. Shift Group looked to increase connect rates and reach the hiring decision makers..
By using Tiga, Shift Group:
Shift Group had already flagged mergers, acquisitions, and executive transitions as buying signals, but knowing the signals that mattered to their business didn’t make them actionable. With Tiga AI, sales reps no longer needed to search for those events in the news, saving sales people several hours per day.
With Tiga, Shift Group:
New sales leads simply popped up in the feed, and Tiga provided the names and contacts for the key personnel who would be important in making decisions about new hires.
Automating with Tiga AI allowed the team to glean insights across multiple tools in one unified reporting tool. Worley felt the company was getting to a point of sales tool “bloat” which made it difficult to compare campaigns and get to the bottom of sales success.
Through the use of Tiga AI, Shift Group can actively assess the effectiveness of different outreach methods, campaigns, and messaging.
"My job is definitely more fun when the team is winning."
"We've had our best month ever in terms of opportunity generation, and that's not just meetings booked. It's meetings with qualified leads that have real sales potential."
Shift Group set an ambitious growth target of 30% in 2025, and the sales team is well on the way to meeting that target. Worley cited several additional benefits of the partnership with Tiga AI:
Worley noted that the Tiga team is highly proactive in flagging features of the product that can be implemented to further streamline and improve sales. “They’re always curious about what could help us better automate our sales cycle, and they add features we request to the product on an ongoing basis,” said Worley. “That’s not something you’ll get with large corporate sales tools. I know there are more ways to leverage Tiga that we’re still discovering.”
Using Tiga's web search agent to monitor for target accounts opening new locations, Endear's reps reach out with highly tailored messaging.
Learn about how Shift Group used Tiga AI to improve its sales team’s performance and reporting
“We’ve had our best month ever in terms of opportunity generation, and that’s not just meeting booked. It’s meetings with qualified leads that have real sales potential.”
- Mitch Worley, Director of Growth, Shift Group
With year-on-year growth targets of 30%, Mitch Worley was looking for an AI-based tool that would increase targeted sales leads, reduce tool bloat, and provide actionable analytics across various sales channels.
“Every tool vendor tells you their software is going to be the silver bullet so I was naturally skeptical when I met Tiga. But they really delivered. The software saves our sales people several hours a day, and our connect rates have skyrocketed,” Mitch Worley, Director of Growth, Shift Group
Using Tiga Sales AI, Shift Group improved their signal-based prospecting and doubled connect rates.
In shifting from startup mode to a more mature phase of growth, Shift Group recognized the need to move from relying on the sales team’s personal contacts to a wider target group for outbound sales.
Shift Group faced many of the typical sales challenges common to B2B sales:
When it comes to career placement, it’s not enough to know that a company is hiring. “If you just go by job postings, often you’re too late. The company might already be in the final stages of negotiating,” says Mitch Worley, Director of Growth at Shift Group.
"One of our reps jumped from about a 5% connect rate to the double digits, typically between 10 and 12%."
Paid databases provided the team with basic information, but often a phone number for the specific target is missing. Furthermore, often the person who posts a job opening isn’t the real decision maker for hiring. Shift Group looked to increase connect rates and reach the hiring decision makers..
By using Tiga, Shift Group:
Shift Group had already flagged mergers, acquisitions, and executive transitions as buying signals, but knowing the signals that mattered to their business didn’t make them actionable. With Tiga AI, sales reps no longer needed to search for those events in the news, saving sales people several hours per day.
With Tiga, Shift Group:
New sales leads simply popped up in the feed, and Tiga provided the names and contacts for the key personnel who would be important in making decisions about new hires.
Automating with Tiga AI allowed the team to glean insights across multiple tools in one unified reporting tool. Worley felt the company was getting to a point of sales tool “bloat” which made it difficult to compare campaigns and get to the bottom of sales success.
Through the use of Tiga AI, Shift Group can actively assess the effectiveness of different outreach methods, campaigns, and messaging.
"My job is definitely more fun when the team is winning."
"We've had our best month ever in terms of opportunity generation, and that's not just meetings booked. It's meetings with qualified leads that have real sales potential."
Shift Group set an ambitious growth target of 30% in 2025, and the sales team is well on the way to meeting that target. Worley cited several additional benefits of the partnership with Tiga AI:
Worley noted that the Tiga team is highly proactive in flagging features of the product that can be implemented to further streamline and improve sales. “They’re always curious about what could help us better automate our sales cycle, and they add features we request to the product on an ongoing basis,” said Worley. “That’s not something you’ll get with large corporate sales tools. I know there are more ways to leverage Tiga that we’re still discovering.”